Attendance Records 

The 2023 Harley-Davidson Homecoming Festival, in celebration of the brand's 120th anniversary, set new attendance records with thousands of motorcycle enthusiasts flocking to the event. 

Dates and Location 

The festival took place from July 13 to 16, 2023, at Veterans Park in Milwaukee, Wisconsin. 

Inclusive Celebration 

The festival was open to both Harley owners and enthusiasts of all motorcycle brands and types, creating a diverse and inclusive atmosphere. 

Record-Breaking Attendance 

Harley-Davidson declared the event a huge success, boasting "record-breaking attendance" with more than 130,000 individuals present, along with 73,000 motorcycles lining the grounds. 

Diverse Activities 

Attendees enjoyed a variety of activities during the festival, including motorcycle showcases, food and drink stalls, and live performances by popular bands like Green Day and the Foo Fighters. 

Family-Friendly Fun 

The event catered to all age groups, offering demo rides, stunt shows, and numerous other attractions, making it a family-friendly affair. 

Motorcycle Parade 

A spectacular motorcycle parade was organized, featuring close to 7,000 motorcycles, which made its way through Wisconsin Avenue, adding to the festive spirit. 

Celebrations Across Dealerships 

In addition to the main event, commemorations for Harley-Davidson's 120th anniversary were held at six other Milwaukee-based Harley-Davidson dealerships, providing even more fun for attendees. 

New Model Launch 

Coinciding with the festival, Harley-Davidson introduced the new 2023 CVO Street Glide and CVO Road Glide models, showcasing the latest innovations in rider comfort and touring technology. 

Future Festivals 

Due to the massive success of the 2023 Homecoming Festival, Harley-Davidson has already announced the dates for the 2024 Homecoming Festival, which will take place from July 25 to 28, 2024. Details can be found on Harley-Davidson's official website or through local Harley dealers.